The COVID19 pandemic has shifted e-commerce in 2020, maybe more than any other time in history.

Traditional retail sales have declined but e-commerce has seen a tremendous growth in orders worldwide.

Across the world, people are shifting buying habits and the lockdown has even hit boomers by forcing them to shop online – some for the first time. COVID has accelerated the e-commerce industry’s growth and more businesses are joining the e-commerce business revolution than ever before including the African market which is yet to be taken by storm.